There is a feeling that the hotel industry is getting saturated and there is an over-supply of beds, shifting the supply/demand curve. Market saturation is...
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Segments are formed by putting your customers into groups with similar characteristics formed by their being behavior. These groups are clustered based on their booking...
Ann Peggy is the newly appointed General Manager at the PrideInn Paradise Resort, which is located north of Mombasa at Shanzu. Ann has an exemplary...
President Uhuru Kenyatta has announced a ban on single-use plastics in beaches, national parks, forests and conservation areas. While addressing the opening plenary of Day...
The World Travel Awards Africa and Indian Ocean Edition 2020 will be Held in Kenya’s Kenyatta International Conference Center. The heavily contested bid was won...
Kenya won 11 African titles in the World Travel Awards Africa 2019. The finest travel brands in Africa and the Indian Ocean were unveiled at...
As part of activities to mark the centennial anniversary of international Hilton Hotels, its Kenyan brands joined hands in a bid to rehabilitate the Nairobi...
The term Channel Management is widely used in sales marketing parlance in the hotel industry. Channel Management is defined as a process where the hotel...